I’ve been playing with a few items from Marc Jacobs Beauty new line, including Marc Jacobs Beauty Enamored Hi-Shine Nail Lacquer in Desire ($18. / 0.43 oz.). I picked this color up during a sweep through a rather crowded Sephora on the first day of the release.
The back of the box has a little window to show the color as you search through the back stock. Also note that the box has a tape-shut so that you can tell if you are getting a brand new bottle (smart!).
Although not everyone will love the packaging style, I think the bottle shape is sort of fun and consistent with the Marc Jacobs aesthetic. The large black cap (which would be unwieldy to hold for polish application) pulls of to reveal the smaller, more manageable top.
The brush is the standard narrow style which takes me about 3-5 sweeps to cover a nail.
Marc Jacobs Beauty in Desire has a high shimmer finish. The formula was interesting. It applies smoothly and is opaque in two coats. At two coats, the color looked okay and the finish dried down to a satin. This was a little confusing, given that the name of the polish is “Hi-Shine.” So I kept going and added a third coat. When I did so, the color dried to a more shiny texture and the color was much more lush and rich. All of these images are with three coats (and no added topcoat or basecoat).
As you can see, in sunlight the shine and color saturates the image so that it is almost hard to capture. One more:
Overall, I like Marc Jacobs Lacquer in Desire. I wonder if I should have bought a more unique color. Desire is a relatively duplicable shade compared to Marc Jacob Beauty’s Petra reviewed by Sabrina on The Beauty Look Book. Nonetheless, in my crazy beauty blogger’s mind, I deliberately chose a standard red shimmer shade because I wanted to see how the Marc Jacobs Beauty formula compares with a standard (less expensive) OPI or the like, and a luxury brand like Chanel. Here’s a comparison with Marc Jacobs Beauty Desire, Chanel Malice, OPI Dankeshiny Red, and Zoya Blair.
After working with Desire, I’m pretty close to concluding that it preforms in a similar way to OPI and Zoya (and China Glaze Ruby Pumps, which is also in this shimmer red category). Chanel Malice is a pretty delicious shade no matter how you slice it, so let’s not even go there. Bottom line: Unless I learn anything new, in the future I’m more likely to go with non-duplicatable, unusual shades in the Marc line as the formula seems on par with the mid-priced nail polish companies out there (like OPI, Essie, Butter London, Zoya, and the like). So there doesn’t seem to be a good reason to go with the $18 Marc Beauty shades when an OPI or the like (at $10ish) will do. Just this one crazy beauty blogger’s opinion.
Marc Jacobs Beauty is sold exclusively at Sephora.
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