

Ella James
Poughkeepsie, NY, United States
Program: Bachelor of Fine Arts in Fashion Merchandising
- Institution: Fashion Institute of Design & Merchandising, Los Angeles, CA
- Focus: This program combined fashion theory with practical business skills. The curriculum covered trend forecasting, retail management, and visual merchandising, providing Ella with a deep understanding of the fashion and beauty industry landscapes.
Beauty and Makeup Innovation, Brand Development, Digital Content Creation, Social Media Strategy and Engagement, Visual Merchandising
Ella James, the visionary behind cafemakeup.com, is a dynamic leader in the beauty industry, blending her creative talents with sharp business acumen. Her journey into beauty was sparked by an early fascination with the transformative power of makeup and fashion on personal expression and confidence.
Beauty Philosophy
Ella believes that beauty is a form of self-expression. Her philosophy centers around encouraging individuals to explore their creativity and celebrate their authentic selves through makeup, hair, and fashion.
Favorite Beauty Looks
Ella is known for her signature minimal-glam style. From dewy skin to bold lip colors, she loves curating looks that balance everyday elegance with a touch of drama.
Behind the Scenes
When not working, Ella enjoys traveling to explore global beauty traditions, experimenting with DIY beauty remedies, and mentoring budding beauty enthusiasts.
Fun Facts
- First makeup product she fell in love with: Classic red lipstick.
- Her daily must-have: A hydrating primer for that flawless glow.
- Favorite beauty trend: “Glass skin” looks.
Top Beauty Advice
“Confidence is your best accessory, makeup is just a bonus.”